Max WiFi and CES 2018

Before CES 2018 began, we predicted that increased connectivity, IoT, and 5G—three major trends in which Max WiFi, the latest Wi-Fi standard also known as 802.11ax, will play a key role—would be big at this year’s show.

Here are three additional trends that we saw at CES 2018, and how they will each benefit from Max WiFi:

1) 4K and 8K TVs

Tons of companies—including LG, Samsung, and Nvidia—showed up to CES 2018 with impressive TVs and other entertainment displays, like ultra-short-throw projectors, in tow.

Whether you’re connecting your smart TV alongside your other smart home devices, or simply want to use your TV to game the night away, your home network matters. 8K and 4K TVs can only deliver if they’re on a network with enough bandwidth. According to Netflix CEO Reed Hastings, you’ll need a spare 15 to 20 Mbps to enjoy smooth 4K streaming.

Max WiFi can give you that. Built for capacity and efficiency, it allows more devices to connect to a given network at the same time and use twice as much bandwidth as today’s best-in-class Wi-Fi devices, thanks to innovative technologies like Orthogonal Frequency-Division Multiple Access (OFDMA), Targeted Wake Time (TWT), and improved scheduling. That means that all of your devices will run smoothly, no matter how many you add—so you can kiss lag times goodbye.

2) Health and Wellness Wearables

Health and wellness tech had a notable presence at this year’s CES, from the first FDA-approved blood pressure smartwatch to a handheld peanut sensor for people with allergies and more.

As we come to depend on more medical technology, it’s important that Wi-Fi-connected medical devices can stay connected as you move about your community and your day. Luckily, Max WiFi eliminates dead zones and improves Wi-Fi range by up to four times better than the current standard offers, giving you an invaluable peace of mind as you care for your own health or check in on the health of loved ones.

3) Innovation from beyond the “Usual Suspects”  

CES is a tech haven, but it isn’t just for traditional tech companies. Companies that haven’t always had a tech focus came to the show with tech offerings of their own, such as German conglomerate Henkel and their Henkel Beauty Care SalonLab. As more companies tap into tech and more people take up connected devices, already-rising data demand will only increase.

That’s where Max WiFi comes in. Not only is Max WiFi designed to handle more data, faster, it can also bolster existing network services—Wi-Fi already moves more than half of all Internet traffic and 80% of all wireless traffic—and upcoming network services. Cellular traffic can be easily and cost-effectively offloaded via Wi-Fi, saving money by using Wi-Fi’s existing dense and ubiquitous install base.

As more technology rolls out throughout the year and at CES 2019, it’s worth keeping in mind how Max WiFi can and will take those awesome devices—and the networks they depend on—to the next level. To learn more about Max WiFi technology, visit us at